Can a study have ONE research participant? Sampling in qualitative research
Based on Qualitative Researcher Dr Kriukow's video on YouTube. If you like this content, support the original creators by watching, liking and subscribing to their content.
A one-participant qualitative study can be valid when the research worldview does not prioritize universal generalization.
Briefing
A qualitative study can include just one research participant, but defending that choice requires more than convenience. The case for a single-participant design hinges on three things: the philosophical stance behind the research, the specific purpose of the study, and the richness of the data collected. When those elements align, one participant can produce findings that are detailed enough to stand on their own—especially in approaches aimed at deep, subjective understanding rather than broad claims.
The first justification rests on worldview. Qualitative research is often conducted under non-positivist assumptions (commonly interpretivist rather than positivist), where the goal is not to discover universal truths or generalize to a population. If the study is designed to explore an individual’s unique experiences or worldview, then criticisms about “too small a sample” miss the point: generalizability is not the target. In that framing, a one-person sample can be treated as a legitimate unit of analysis rather than a statistical limitation.
Even so, one participant is still an extreme choice, so the argument needs a second pillar: the usable quality of the data. Sample size in qualitative work is not determined by a fixed number; it depends on how much meaningful material the study generates. The transcript contrasts studies with five or ten participants that produced enough depth to reach saturation and develop themes, with studies that recruited 20 or 30 participants but collected short interviews or incomplete data, resulting in less usable material. A key idea is an inverse relationship: more usable data per participant can reduce the need for more participants.
The third pillar is what the research intends to do with that data. An example cited from Jones and L. describes a study focused on one person’s views on perceived life skills development. Although there was only one participant, the researchers conducted five interviews, accumulating about 30 hours of data. The defense emphasized that the aim was not to generate universal patterns, but to explore lived experience in depth.
That “lived experience” framing connects naturally to phenomenology. The transcript notes that phenomenological research typically examines lived experiences of a small group, but it can also be pushed further using a single case. It specifically references interpretive phenomenological analysis (IPA) and quotes IPA’s originator on the possibility of conducting IPA on a single case, arguing that such work can be important and that PhD students should consider bold, detailed analyses of one person.
Finally, the transcript offers a practical decision rule: one participant may fit when the study targets highly personal phenomena (such as coping with trauma) and can sustain depth through extensive interviewing. By contrast, topics like students’ views on a teaching approach may more naturally call for multiple participants to capture variation. The overall takeaway is that sample size is a defensible methodological choice when worldview, purpose, and data quality all support it.
Cornell Notes
Qualitative research can use a single participant, but the choice must be defensible. The strongest justification comes from interpretivist/non-positivist assumptions where the goal is not universal generalization but deep exploration of an individual’s lived experience. Sample size should be matched to data quality: rich, usable material from one person can substitute for more participants, while shallow data from many participants may still fall short. Approaches like phenomenology and interpretive phenomenological analysis (IPA) can support single-case studies, including IPA on one participant. Ultimately, the study’s purpose and the depth of the collected data determine whether one participant is appropriate.
Why isn’t “one participant is too small” automatically a fatal criticism in qualitative research?
What determines whether one participant can produce enough evidence for qualitative findings?
How does the purpose of the study affect whether one participant is appropriate?
How does phenomenology—and specifically IPA—support single-participant studies?
When might one participant be a weaker choice, even in qualitative research?
Review Questions
- What philosophical assumptions make a one-participant qualitative study easier to defend, and why?
- How does the transcript justify sample size decisions using the relationship between data richness and number of participants?
- Give two examples of study purposes where one participant could be appropriate, and explain what kind of data collection would make it credible.
Key Points
- 1
A one-participant qualitative study can be valid when the research worldview does not prioritize universal generalization.
- 2
Interpretivist/non-positivist goals shift the evaluation away from “sample size” toward depth of understanding.
- 3
Sample size should be determined by the richness and usability of the data, not by a fixed number of interviews or participants.
- 4
More usable data per participant can reduce the need to recruit additional participants, while shallow data from many participants can still be insufficient.
- 5
The study’s purpose matters: exploring lived experience in depth supports single-case designs more than searching for broad patterns.
- 6
Phenomenology and interpretive phenomenological analysis (IPA) can accommodate single-case studies, including IPA on one participant.
- 7
Some research questions—like capturing differing views on a teaching approach—may require multiple participants to represent variation.